Saturday, February 14, 2009

From the Ballfield to the Boardroom or The Political Economy of International Trade

From the Ballfield to the Boardroom: Management Lessons from Sports

Author: Brian Goff

No one can deny that sports and business are two of the most potent forces in our culture today. Sport, play, and the terms and phrases that define them, are engrained in our collective psyche, influencing the ways in which we conduct business-as a "game," with rules of engagement, tournaments of competition, the shame that accompanies defeat, and the bragging rights that accrue to the victor. From the Ballfield to the Boardroom draws from Brian Goff's expertise as a managerial economist to shed new light on the sports-business connection. Using dozens of examples from across the spectrum of professional and college sports, he analyzes the ways in which key decisions are made on the playing fields and locker rooms and applies these lessons to the corporate context. From the distinctive leadership styles of legendary coaches Tom Landry, Vince Lombardi, John Wooden, and Bobby Knight, among others, to such culturally significant developments as the racial integration of Major League Baseball and the meteoric rise of NASCAR, Goff draws from the world of sports to provide a solid foundation in the managerial arts, including: assessing risk and uncertainty, conducting market and competitive analysis, wooing customers, fostering an innovative culture, managing information and communication flows, and resolving labor disputes. The result is an incisive look at the sport of business, with practical insights for successful management at all levels of your organization.



Table of Contents:
1Sports and business : is sport business or is business sport?1
2Managing fundamentals : benching a hall of fame pitcher19
3Managing markets : NASCAR and Southwest Airlines?45
4Managing people : the men behind Dean Smith and Bobby Knight77
5Managing information : Mike Krzyzewski as CIO109
6Managing games within games : do baseball managers have beautiful minds?135
7Managing innovation and change : Branch Rickey meets Machiavelli157
8Managing versus meddling : Andy North learned not to be too perfect181
9Managing and leading : Parcells to Gibbs and in-between201

Book review: Straight Scoop about Dieting or Raising a Child with Diabetes

The Political Economy of International Trade: U. S. Trade Laws, Policy, and Social Cost

Author: Jae Wan Chung

American trade policy is a crucial subject not only to the United States, but also to foreign countries. Free trade has been a long-standing U.S. policy position. The United States has played the lead role in the international free trade framework and contributed to this framework through multilateral trade negotiations. As both trade and fiscal deficits steadily increased during the 1980s in the United States, free trade has not stood without its share of suffering. Chung investigates American trade policy from the perspectives of U.S. trade laws and international trade agreements by outlining the primary trade laws of the past, considering the trade laws of the present, and delving into various trade agreements, disputes, and reforms. Looking to the future, Chung offers a unique argument for the enforcement of trade remedy laws and the reform of the international trade framework. The Political Economy of International Trade is certain to be of interest to academics, policymakers, trade industry practitioners, and politicians in the United States as well as around the world.



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