Exploring Microsoft Office 2003, Vol. 2
Author: Robert T Grauer
For Introductory Computer courses in Microsoft Office 2003 or courses in Computer Concepts with a lab component for Microsoft Office 2003 applications.
Master the How and Why of Office 2003! Students master the "How and Why" of performing tasks in Office and gain a greater understanding of how to use the individual applications together to solve business problems.
Books about: Introdução para Contabilidade de Gestão
International Media Studies
Author: Divya McMillin
International Media Studies is a bold introduction to the field that focuses on a de-centering of media epistemology to represent a more thorough world-view.
• A comprehensive textbook exploring the current state of media studies as it is being practised across the world
• Takes discussions about media studies beyond other textbooks, by situating the subject firmly in an international context appropriate to the globalized, 21st century
• Surveys our reception of a wide variety of media content and formats including television, magazines, fiction, newspapers, and popular music
• Considers both theoretical and much-needed ethnographic perspectives on media studies
• Showcases global and local media patterns in a variety of countries around the world, including examples from Asia, Africa, and Latin America.
Table of Contents:
Preface ixAcknowledgments xii
Introduction 1
From International Communication to Media Globalization 8
Mapping the Book 14
The Fixity of Nation in International Media Studies 18
The Modern Nation in All its Glory 19
The Legacy of the Modern Nation 26
Early Research in International Communication 28
The Critical Turn 34
Connecting Structure and Culture in International Media Studies 47
The Culturalist and Structuralist Paradigms of Cultural Studies 49
Feminist Theory and Cultural Studies 51
The Postcolonial Approach to International Media Studies 54
Reviving the Pure Nation: Media as Postcolonial Savior 66
Defining the Third World 69
Mass Media as Extensions of Colonial Administrative Power 71
Mass Media as Nation Builders and Postcolonial Saviors 77
The Telenovela for National Development 89
Restoring the Female Nation 91
Rescuing the Brown Woman 93
Disciplining the Peasant and the Prostitute 95
Competing Networks, Hybrid Identities 101
Star TV and TransnationalMedia Networks 104
Policing the Skies 108
Hybridity and the Globalization of Television Formats 111
Grounding Theory: Audiences and Subjective Agency 134
International Audience Studies 135
Contributions of Anthropology to International Media Studies 143
Postcolonial Interventions in Audience Research 147
Differences between Western and Non-Western Viewing Experiences 150
Agency, Subjectivity, and Subjective Agency 157
Audience Agency and Resistance 158
Limited Agency and Subjectivity 169
Theorizing Audience Agency and Limited Subjectivity 176
Reconfiguring the Global in International Media Studies 179
Expanding International Media Studies to Non-"Hot Spots" 185
Interrogating Notions of Fluidity of Audiences and Media 186
Moving Away from the Nation as a Unit of Analysis 190
Moving Away from the Centrality of Media within Society 191
Extending Analyses beyond a Critique of Cultural Imperialism 193
Historicizing International Media Studies 194
Engaging in Comparative Research 195
Relating Research to Activism 195
The Politics of International Media Research 202
Negotiating the Complexities of Fieldwork within Academia 204
Negotiating Power in the Field 207
The Politics of Representing Ethnographic Research 209
Challenges to Activist Research 210
Criticisms of Critical Research 212
International Media and the Viability of the Nation-State 215
Notes 222
References 231
Index 262
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